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The Latest Breaking News from Tim Cook

‘You can’t spread your energy like peanut butter’: Tim Cook shares rare insight into Apple’s ‘ruthless’ approach to new ideas — and it says a lot about what to expect (or not) from the company moving forward

In a new interview, Tim Cook shared a rare insight into the way he deals with new ideas at Apple.

TechRadar

Tim Cook finally addresses the Trump in the room — and promises his values haven't changed

In his most revealing interview yet, Apple CEO Tim Cook opens up about working with Trump's White House, and how that squares with Apple's values.

TechRadar

Apple Is Getting Ready for One of Its ‘Most Lucrative Product Rollouts Ever.’ Should You Buy AAPL Stock First?

Wall Street is buzzing about Apple's massive product wave. Here's what investors need to know before making a move.

Barchart

From analysis to the latest developments in health,
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Steve Jobs didn’t actually become a billionaire thanks to leading Apple—but rather from his work with this film company

As Apple turns 50 years old, it wasn't the tech giant that made Steve Jobs a billionaire—but rather his $10 million bet on Pixar, long before the introduction of the iPhone.

Fortune

Apple turns 50. How the tech giant started, almost failed, and is ‘shaping the future’ in long game

Apple celebrates its 50th anniversary on April 1. This is how the company's long game paid off.

Euronews

Apple's 50-year odyssey has redefined technology, pop culture and comeback stories

A scrawny hippie and a nerdy engineer who became prank-playing friends vowed to change the world when they founded a Silicon Valley startup on April Fools’ Day 50 years ago and then — no joke — pulled it off

The Independent UK

Apple 50th anniversary quiz: how well do you remember these controversial moments and tech innovations?

How much do you remember of Apple's half century of "thinking different" (and what have you erased from memory)?

Tom’s Guide

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'You've tarnished Apple's reputation': 11 things Apple got horribly wrong over the past 50 years

From rock band downloads to unreliable keyboards, here are the biggest Apple misfires in the last fifty years.

TechRadar

Apple turns 50 — we’re live-tracking the celebration, surprises, and more

Join us live as Apple hits the 50-year mark, with updates, reactions, and what it means for the future.

TechRadar

I saw Steve Jobs give his last WWDC presentation — and that was when I knew Apple could last for 50 years and beyond

It's been 15 years since Steve Jobs died, and as Apple turns 50, we reflect on the iconic CEO's last great presentation.

TechRadar

Apple's CEO wants us to spend less time on our iPhones. Somebody call the irony police

Maybe don't sell us a new one every year?

Creative Bloq

Internet points out the irony of Apple CEO Tim Cook urging people to get off smartphones

Apple’s CEO Tim Cook has urged people to spend more time outdoors instead of looking at their smartphones... The irony wasn't lost on those staring at their screens.

Euronews

Apple sets WWDC for June 8 — and this may be its last best chance to fix Siri and deliver the AI we were promised

Apple set the week of June 8 for its World Wide Developers Conference, and we're expecting big things in AI, as well as significant updates to every major Apple platform.

TechRadar

The MacBook Neo is experiencing iPhone-like shortages — as Tim Cook hails ‘best launch week ever’ for new Mac buyers

Shipping for the MacBook Neo has been pushed to mid-April, so it's best to act now if you don't want to wait longer to snag one.

TechRadar

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Tom’s Hardware

Tim Cook says Apple had its best launch week for first-time Mac customers with the MacBook Neo — entry-level device now out of stock, with orders taking two to three weeks to ship

The MacBook Neo is breaking Apple sales records for first-time Mac buyers, with the cheap laptop now out of stock in several markets as demand surges.

TechRadar

'Some people simply love smaller phones': Apple launched the iPhone SE ten years ago today — and it makes me long for an iPhone 17 mini

The original iPhone SE launched 10 years ago today — and its impact is still being felt.

Fortune

Mark Cuban reads 1,000 emails a day—now he's using a Mac Mini to fight the AI-generated flood threatening his clean inbox obsession

A flood of AI-generated emails forced the billionaire to turn to his own AI to manage his inbox.

TechRadar

‘I’m not political’: Tim Cook says his 24-karat gift to Trump wasn’t a political statement, but that Apple is a ‘proud American company’

Apple CEO Tim Cook set the record straight on his relationship with the Trump administration — and put to rest questions about his future at the company.

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Fortune

The best way for CEOs to keep bonuses in a downturn: Lower expectations

Also: All the news and watercooler chat from Fortune.

Fortune

Boards protected CEO pay from tariffs. Now Iran could trigger round two

An exclusive analysis of 50 companies found CEOs in the lowest-performing tier still collected 87% of their target bonuses last year—and boards may start adding more comp safety nets to protect from Iran economic impact.

TechRadar

ICYMI: the week's 7 biggest tech news stories from Sonos' big return to our review of the 'impressively premium' MacBook Neo

The week's biggest tech news stories from Apple, Google, Sonos, DJI, and more for March 14, 2026.

TechRadar

'We developed a new muscle': Tim Cook on celebrating the past and why Alicia Keys 50th Anniversary concert at Grand Central was authentically Apple

Apple kicked off global, in-person 50th Anniversary celebrations with a surprise Alicia Keys concert at its iconic Grand Central store — and Tim Cook is embracing celebrating Apple's past.

TechRadar

'50 years of thinking different': Apple announces major anniversary celebrations, and there's one thing I want to see

Tim Cook shares a letter celebrating 50 years of Apple while the company prepares milestone events — but we're hoping for more.

Fortune

Tim Cook says late Apple cofounder Steve Jobs gave him this unforgettable advice before handing over the reins as CEO: ‘Never ask what I would do’

Apple CEO Tim Cook says the advice from Steve Jobs was a “gift” in leading the $3.83 trillion tech giant: “I just put my head down and thought, ‘I’m going to be the best version of myself.”

TechRadar

‘He is a once-in-a-thousand-years kind of person’: Tim Cook explains how the Steve Jobs reality distortion field convinced him to join Apple

Apple CEO Tim Cook opens up about the company's history, DNA, and why he joined despite the company's then-sorry state.

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