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The Latest Breaking News from Sonic

Why Bluey is a masterclass in sonic branding

And what brands can learn from it.

Creative Bloq

NBC pulls plug on Jimmy Fallon’s show after ratings collapse: What went wrong with ‘On Brand’?

The On Brand with Jimmy Fallon revolved around a simple yet unconventional concept: transforming marketing into a reality competition. The series brought together creative professionals and challenged them to develop campaigns for major brands such as Captain Morgan, Dunkin', Marshalls, Pillsbury and Sonic. Contestants competed by creating catchy jingles, commercials…

The Economic Times

Ariana Madix Exclusively Reveals How She's Supporting Ciara Miller: "We've Chatted a Little Bit"

The 'Love Island USA' host reveals the advice she's given the 'Summer House' star after teaming up for a Sonic campaign.

Marie Claire

From analysis to the latest developments in health,
read the most diverse news in one place.

McDonald’s to launch ‘Instagrammable’ new drinks line to lure Gen Z customers

McDonald’s joins other fast food chains in introducing a new line of refreshers

The Independent UK

How and when to watch the Xbox March 2026 Partner Preview showcase — S.T.A.L.K.E.R. 2, Stranger Than Heaven, and more!

Xbox has announced its next Partner Preview for March 26, revealing new details on what to expect, including updates on Stranger Than Heaven, S.T.A.L.K.E.R. 2, and more third-party games, alongside Game Pass news.

Windows Central

The gloriously stupid return of Sonic the Hedgehog’s edgiest villain shows that Ian Flynn is the GOAT of the franchise’s writers

The possibilities are Infinite.

Destructoid

Woman sues Sonic after she’s stabbed repeatedly in restaurant parking lot

Victim claims Sonic knew of past assaults and the dangers to customers in the area, but did not issue any warning

The Independent UK

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Videogame merch is basically diet cosplay, and I'm desperate for more brands to get in on being more fashionably nerdy

Death to the Gildan tees, I say.

PC Gamer

Sonic Racing CrossWorlds Physical Switch 2 Release Confirmed for March

Physical goods.

Operation Sports

Sonic: The Hedgehog: The 2019 Cut edits Ugly Sonic back into the first movie, but its trailer was ironically delayed due to its creators "not being completely happy with the final result"

#GottaFixFast

Total Film

Sega is willing to take risks on "highly volatile" new games, and can do so using the "stable foundation" created by its strong free-to-play revenue

Sega isn't willing to give up on creating another game as popular as Sonic

GamesRadar

This is the most famous audio logo in the world, apparently

2025's most comprehensive sonic branding study is out.

Creative Bloq

These 6 Popular Restaurants Don’t Use Real Cheese

You grab your favorite cheeseburger from a drive-thru window. That melty, gooey slice on top looks perfect. But here’s the thing: it might not be real cheese. Yeah, you read that right.

Grocery Coupon Guide

Sonic Racing: CrossWorlds Launches on Nintendo Switch 2 This December

CrossWorlds finally receives its Switch 2 upgrade.

Operation Sports

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news in one place.

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GamesRadar

The latest Sonic game is getting ripped apart on Steam: "In what world can you get a whole, fully featured, actually fun racing game for less than the price of 2 skins here"

Sonic Racing: CrossWorlds doesn't have any competition with Sonic Rumble

Operation Sports

When Will Sonic Racing: CrossWorlds Be Released For The Switch 2?

When will Mario Kart's rival arrive on its home console?

Benzinga

Sonic Automotive Warns Of Tariff Uncertainty Even As Sales Hit Record Highs

Sonic Automotive, Inc. (NYSE:SAH) announced its third-quarter results on Thursday before the market opened, missing earnings estimates but surpassing revenue expectations.

GamesRadar

Sonic Racing: CrossWorlds has sold 1 million copies in under a month while the "overwhelmingly positive" Steam rating holds strong

Sega has dropped the Persona 5 crossover in-game now, too

Get all your
news in one place.

100's of premium titles.
One news app.

GamesRadar

Somewhere at Sonic Team is a whole "roadmap of Sonic titles," says head honcho Takashi Iizuka, and the devs "think about which game to release in which year"

Which year will a new Chao Garden fit in?

Operation Sports

Sonic Team Talks Next Steps for CrossWorlds and Future Racing Games

What's next for the sleeper hit kart racer?

Operation Sports

Mario Kart World and Sonic Racing: CrossWorlds Clash as Golden Joystick Nominees

Two Giants Collide!

Operation Sports

Sonic and the Olympics Join Forces in New Licensing Deal

Sonic and the Olympic Rings!

GamesRadar

Sonic Racing: CrossWorlds has Sega's "secret sauce" thanks to the devs combining "the essence" of multiple other "legendary" racing games like OutRun and Initial D

Sega knows its stuff when it comes to racing games

We Got This Covered

Texas woman sentenced for murder: She gave her 12yo nephew a gun to settle Sonic Drive-In parking lot peeing dispute

Don't Sonics have public restrooms?

GamesRadar

I think Sega is sneak dissing Mario Kart World again, says Sonic Racing: CrossWorlds races are won by "players who think strategically and race skillfully, not just those who get lucky"

"In item-based racing games, being in first place is often a disadvantage since everyone behind you can attack with items. That can make players not want to be in first place"

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