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The Latest Breaking News from Sega Sammy

Sega says yeah you're all real nice about our games—but you sure ain't buying them

"High evaluations have yet to translate into a further increase in unit sales."

PC Gamer

Japan's Sega Eyes Return To 1990s Gaming Glory

The big-screen success of 1990s video game speedster "Sonic the Hedgehog" has brought new fans to Japan's Sega, which says it is poised for a comeback after two tough decades.

International Business Times

Sega Sammy Sells Seagaia Resort Complex To Fortress Investment Group

Sega Sammy sells Seagaia resort to Fortress Investment Group, refocusing on video game industry strengths. Strategic move in the entertainment sector.

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Sega Just Made a Bold Claim About Persona 6 — But I Have My Doubts

Can a mainline Persona game reach the lofty goal of 5 million units sold? Sega seems to think so

Inverse

Persona 6 looks set to release across multiple platforms on day one

It should continue an Atlus trend towards multiplatform releases

GamesRadar

Phil Spencer asked Microsoft's top brass to let Xbox buy Sega

Also considered Bungie and IO Interactive.

PC Gamer

Microsoft was interested in acquiring Bungie and Sega for Xbox Game Pass

New documents show that Microsoft was, at one point, interested in acquiring both Bungie and Sega.

Windows Central

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Angry Birds maker Rovio agrees £625m takeover by Sega

Sega will pay 9.25 euros per share and 1.48 euros per share option for the mobile gaming business.

Evening Standard

3 Stocks That Could Benefit From The Record-Breaking Weekend Of 'Sonic The Hedgehog 2'

The highly anticipated sequel “Sonic the Hedgehog 2” was the box office leader for the weekend and posted some record-breaking numbers. Here are three stocks that could enjoy the success of “Sonic the Hedgehog 2.”

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Activision Blizzard King

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Fortress Investment Group

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