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The Latest Breaking News from Puma

The Four Sneakers Defining Fall’s Entire Mood Board

The shoe hierarchy just shifted. These are officially in charge.

Marie Claire

Menswear designer Bianca Saunders’ favourite things

As she launches a new pop-up with Puma, Saskia Kemsley speaks to the acclaimed designer about twisted seams, Jamaican roots and the art of familiarity

Evening Standard

My Summer-To-Fall Wardrobe Would Be Nothing Without These Transitional Shoes

From classic loafers to retro sneakers

Marie Claire

From analysis to the latest developments in health,
read the most diverse news in one place.

Rihanna Re-Brands the Millennial-Loved White Cami With Cargo Pants and a Four-Figure Gucci Bag

Now this is a Y2K revival I can get behind.

Marie Claire

“Somebody Said Bloated Cupcake”: Rihanna’s Maternity Dress Mocked As Fans Discover Absurd Price

"She looks like a walking cotton candy."

Bored Panda

Rihanna's Rare Puma Collab Sneakers Are Impossible to Miss With a Pastel Maternity Dress

This is her most colorful maternity look yet.

Marie Claire

Dua Lipa Pairs Puma Metallic Sneakers and a $6,000 Chanel Bag With Her Prada Matching Set

The singer takes her Speedcats everywhere.

Marie Claire

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Celebrities Don't Need Season Tickets to Pull Off the Sports Jersey Trend

At this point, it's a full-court press.

Marie Claire

Voices: As Puma’s sales tank, is the athleisure wear bubble about to burst?

COMMENT : No one anticipated the post-pandemic boom in comfy clobber – tracksuits, hoodies, yoga pants and trainers – to be over so quickly, not least brands such as Puma. But cutting back on investment now is not a smart move, warns James Moore

The Independent UK

FTSE 100 takes breather ahead of tariff deadlines

For the week, the FTSE 100 rose 1.4%, hitting a new all-time high.

The Independent UK

Nigella Lawson's monochrome florals and chunky trainers are total opposites - and they look utterly fabulous together

The cookery writer attended Australian Fashion Week in May and went for a contemporary take on the floral trend

Woman & Home

Manchester City’s record £1bn deal with Puma and the value beyond bottom line

The 10-year contract is worth £1bn but it has also opened the door to increase the club’s global profile with other lucrative partnerships

The Guardian - UK

I ran 35 miles in the Brooks Hyperion Elite 5 — here’s my verdict on Brooks' flagship racing shoe

The Brooks Hyperion Elite 5 is the best racing shoe Brooks has made and will help you set PRs on race day, but there are a couple of carbon plate super-shoes I still have ahead of it.

Tom’s Guide

Man City Release Stunning New Away Kit for 2025–26 Season

The former Premier League champions pay tribute to the club’s oldest-known shirt.

Sports Illustrated

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Sports Illustrated

Biggest Premier League Kit Deals Ever—Ranked

Manchester City, Arsenal and Manchester United are among the clubs to sign the biggest Premier League kit deals of all time.

Marie Claire

Rihanna Declares the Tube Top Trend Her Maternity Essential for Two Pregnancies Straight

She put a fisherman-inspired take on the summertime staple.

Evening Standard

Manchester City: Citizens get one over rivals Manchester United with record £1billion kit deal

City’s new deal blows previous record out of the water

The Guardian - UK

Manchester City and their extraordinary £1bn agreement with Puma

In today’s Football Daily: a big deal at the Etihad Stadium

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Sports Illustrated

Man City Land Record-Breaking 10-Year Sponsorship Deal

Manchester City will greatly benefit from this new revenue after their extravagant transfer outlay in 2025.

The Independent UK

Man City sign record-breaking £1bn kit deal extension with Puma

The new deal with the German company runs until at least 2035 and is worth up to £100m per year

The Guardian - UK

Manchester City sign partnership deal with Puma worth at least £1bn

Manchester City have signed a £100m a-year deal with the kit manufacturer Puma that will run until at least 2035

Evening Standard

Three stripe fever! Why every single Londoner is wearing Adidas right now

Noticed an uncanny amount of Adidas stripes while out and about recently? Maddy Mussen explores the city-wide takeover, and how long it can really last

Marie Claire

Sophie Turner Proves Her Adidas Sambas Can Outlive Any Other Sneaker Trend

She's not trying the chunky sneakers trend anytime soon.

Woman & Home

Thought joggers couldn't be elevated? Jo Whiley's violet-blue pair and matching shirt made a stunning Wimbledon outfit

The radio DJ's vibrant, smart-casual outfit was eye-catching and showed that joggers aren't just loungewear

Tom’s Guide

I ran 35 miles in the Puma Velocity Nitro 4, and it’s a shoe more runners need to know about

The Puma Velocity Nitro 4 is a great running shoe that will work well for new and experienced runners alike, and it’s good value, too.

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